The New Media Relations

When you pull up your media list to do story pitching for a client what information are you looking at? A phone number? An email address? Maybe even the occasional fax number? What about links to their professional (and not so professional blogs)? Are you friends on Facebook? Have you been chatting on Twitter? My […]

Ditching the Laptop and Going Mobile for SXSW

So I promised I would unplug for tonight to make up for the constant plugging in I did for 6 days at South by Southwest (SXSW). I lied. I also promised I would be blogging during my time at SXSW. That also turned out to be a lie, but this quick post, my most recent […]

Exodus to SXSW

Next week is the week that I unabashedly raise my geek flag and hop on a plane to Austin for South by Southwest (SXSW). This geek flag is not marked with a “Film” or “Music” badge, but with the uber-geek “Interactive” badge. That’s right. While everyone is catching flights to Miami for Spring Break madness […]